Cultural Studies paper by Oláh, Krisztina
What are the Communication Patterns of Hungarian Americans?
Type of Abstract (select):Abstract (max. 250 words):
The summary of Krisztina Olah's 2012 master paper helps to better understand the trends and patterns of the Hungarian-American communication.
Since when has there been Hungarian-American communication at all? How do the different Hungarian communities and organizations throughout the United States organize (or not organize) their communication? Why is communication so important for the ethnic minorities? Ms. Olah’s creative project looked for answers for these questions.
The speaker conducted a qualitative research in the Cleveland Hungarian community during the years of 2011 and 2012. Analyzing the past and finding the communication patterns of the present helped to create a more effective and well-based communication strategy for the future. The multiple interviews with individuals, families, leaders of Hungarian organizations, businesses and churches, local journalists and minority organizations provided interesting findings not only about the Cleveland region but also about other regions and cities where Hungarians live. The paper gives direct suggestions and the best examples of practices for the Hungarian communities and organizations who want to improve the communication and information sharing among their members.
Brief Professional Bio (max. 100 words):
Krisztina Olah is a marketing and communication expert. She finished her master studies in Communication Management at the John Carroll University in University Heights, Ohio 2012. She graduated from the University of Miskolc in Hungary with a bachelor’s degree in Business Economics and Marketing 2002. In the past ten years, Krisztina have been working in Germany, the U.S., and Hungary as a marketing professional for several large and small companies and non-profit organizations. She is interested in leadership, gender studies, medical communication, and tourism.