Language/Literature paper by Sárosi-Mardirosz, Krisztina-Mária
Sapientia University, Marosvásárhely

The Impact of Online Media on the Public Language Used in Transylvania (Accepted)

Type of Abstract (select):

Abstract (max. 250 words):
Due to the growing importance of online communication and of the online press, and as a consequence of the fact that online media are easily accessible on mobile phones, the importance of the linguistic influence of online media should not be overlooked. The present paper deals with the general characterization of the language used by professionals in online media (journalists, reporters) and it focuses on the impact of these language habits on public language use in Transylvania. The research part of our paper is based on the 2021 Research Project conducted by the group of researchers working at Sapientia Hungarian University of Transylvania and Babes-Bolyai University of Cluj Napoca. The object of this research was the monitoring of online media written in Hungarian language in Romania. Our database is composed of more than 3000 entries of linguistic data. The theoretical background of the paper will be provided mostly by scholarly literature from the field of Sociolinguistics, such as professional language use, the language of mass media and language registers.


Brief Professional Bio (max. 100 words):
Sárosi-Márdirosz Krisztina is an Assistant Professor PhD. at Sapientia Hungarian University of Transylvania (Târgu-Mureş, Romania). She gratuated the Faculty of Letters at Babeș-Bolyai University of Cluj-Napoca and the Faculty of Political, Administrative and Communication Sciences at Babeș-Bolyai University of Cluj-Napoca. She received her PhD. in philology at Babeş-Bolyai University of Cluj-Napoca in 2009. She has published studies on linguistics, translation studies and terminology. She is a member of External Public Body of the Hungarian Academy of Sciences and at present, she is working on the Hungarian-Romanian cultural dictionary and on an electronic database of legal terminology in collaboration with Szabó T. Attila Linguistic Institute (Cluj-Napoca). She has also taken part to numerous national and international conferences and scientific sessions (New York, Budapest, Eger, Szeged, Wien, Novi Sad, Cluj-Napoca, Miercurea-Ciuc etc).